
A brand new report from Counterpoint Analysis exhibits that the iPhone’s comeback in China continues to be going sturdy. Listed below are the small print.
iPhone 17 line saved the cellphone market from a year-over-year decline
For the previous few months, a number of stories from China have proven that Apple has managed to place a years-long gross sales hunch behind it and has seen sturdy iPhone demand.
And whereas the numbers started to lookup even earlier than the launch of the iPhone 17 line, Apple has steadily outgrown and outpaced the smartphone market for the reason that new units got here out.
In that vein, a brand new report from Counterpoint Analysis (through Reuters) exhibits that the iPhone was the clear winner of China’s month-long Singles Day gross sales pageant, which wrapped on November 11.
The report says the iPhone 17 accounted for 26% of all smartphones bought through the pageant, which is especially notable on condition that general smartphone gross sales rose simply by 3% year-over-year.
In response to Counterpoint, with out the iPhone 17 lineup, the market would have posted a 5% decline as a substitute of this modest achieve.
From Reuters’ report, primarily based on numbers from knowledge supplier Syntun:
“Within the smartphone phase, Huawei noticed the most important decline amongst main manufacturers with its share falling to 13% of gross sales, down from 17% final yr. Its flagship Mate 80, launched earlier this week, missed the gross sales interval.
Xiaomi telephones accounted for the second-largest share of gross sales with 17%, although its gross sales declined from a yr earlier as a result of earlier timing of its Xiaomi 17 sequence launch.”
Whereas restricted to China, these numbers monitor with the expectations Apple set in its most up-to-date quarterly report, when the corporate stated it was heading into what needs to be its greatest vacation quarter ever.
And with a lot of the season nonetheless forward, Apple appears to be effectively on monitor to satisfy that steerage.
Do you suppose Apple will hold this momentum through the vacation season? Tell us within the feedback.
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