Tim Cook dinner is formally stepping down as Apple CEO this yr, with John Ternus taking his place. Right here’s what Cook dinner lately stated his phrases of recommendation will likely be to Apple’s subsequent CEO.
Tim Cook dinner was lately requested the one factor he would inform his successor
When Steve Jobs handed the CEO torch to Tim Cook dinner, his foremost phrases of recommendation had been to by no means ask what Jobs would do.
As a substitute, Jobs charged Cook dinner to “simply do the suitable factor.”
Ben Cohen at The Wall Avenue Journal, simply weeks in the past round Apple’s fiftieth anniversary, requested Tim Cook dinner: “What’s the one factor you’d inform the individual coming after you?”
Cook dinner clearly already knew that individual could be John Ternus.
And he gave a considerate, expansive reply that has been revealed at this time.
Right here was Tim’s response, per the WSJ video out there right here:
I might most likely say the identical factor.
You will get in paralysis for those who begin attempting to port your self into any individual else’s pondering.
So I might say: “Be your self. Preserve a agency North Star on the values of the corporate. As a result of for those who get the values proper, for those who maintain the North Star in clear view, you could be blown astray slightly bit, however finally you’ll come again to the suitable path. And I’ve at all times discovered that to be true.”
You’ll be able to see a portion of Cook dinner’s response right here on YouTube. The total video is contained in Cohen’s article right here.
The article can also be out there on Apple Information for anybody with a Information+ or Apple One Premier subscription.
What do you consider Tim Cook dinner’s phrases of recommendation for Apple’s subsequent CEO? Tell us within the feedback.
Greatest iPhone equipment
FTC: We use revenue incomes auto affiliate hyperlinks. Extra.